Rachel Mills, Kanye West, Manouchehr Cheshmazar, Marcus Byrd, Noah GoldsteinĬharlie Heat, Plain Pat, MIKE DEAN, Kanye West Hudson Mohawke, MIKE DEAN, Plain Pat, Kuk Harrell, Andrew Dawson, Noah Goldstein, Charlie Heat, Kanye West, HavocĪrdalan Sarfaraz, Chancelor Bennett, Cydel Young, Darius Jenkins, Ernest Brown, K. Plain Pat, Menace, Kanye West, Rick RubinĪndrew Dawson, Chancelor Bennett, Cydel Young, Enzo Vita, Ernest Brown, Giampiero Scalamogna, Jimmy Webb, Kanye West, Kasseem Dean, Kejuan Muchita, Luis Enriquez Bacalov, MIKE DEAN, Noah Goldstein, Patrick Reynolds, Ross Birchard, Sergio Bardotti, Winston Riley Noah Goldstein, DJDS, Allen Ritter, Metro Boomin, MIKE DEAN, Kanye West, Rick RubinĪdan Khan, Caroline Shaw, Cydel Young, Kanye West, Patrick Reynolds, Rick Rubin, Sidney Selby, T.L. Rick Rubin, Swizz Beatz, Chance the Rapper, Kanye West, MIKE DEANĪllen Ritter, Chancelor Bennett, Cydel Young, Jerome Potter, Kanye West, Leland Wayne, MIKE DEAN, Noah Goldstein, Rick Rubin, Samuel Griesemer, Scott Mescudi, T.L. It also debuted at number one in Norway, and the top ten in Canada, Denmark, Finland, Ireland, the Netherlands, and Sweden.Ĭhancelor Bennett, Cydel Young, Derek Watkins, Jerome Potter, Kanye West, Kasseem Dean, Kelly Prince, Kirk Franklin, MIKE DEAN, Nico Segal, Noah Goldstein, Samuel Griesemer, Terius Nash Following Tidal's initial disclosure of its streaming data and release to competing streaming services, the album debuted at number one on the US Billboard 200, becoming the first to reach the summit primarily through streaming, and was ultimately certified double platinum by the Recording Industry Association of America (RIAA). The Life of Pablo received five nominations at the 2017 Grammy Awards, including Best Rap Album, though the Album of the Year rejection was deemed as a snub by numerous publications. It was named one of 2016's best albums by multiple publications. The album received generally positive reviews from music critics, with particular attention being drawn to the fragmented, unfinished nature of the composition and release. The singles "Famous", the two-part "Father Stretch My Hands", and "Fade" were released in support in 2016. A largely updated version of it, including alternate mixes and other changes, was made available on other streaming services and for digital purchase on his website on April 1, 2016. Following the official streaming debut, West continued to make changes to the album. The album was supported by the singles such as Famous, Father Stretch My Hands, and Fade.Īfter being renamed from SWISH, the album would continue development, most notably under the name Waves before it was finally renamed to The Life of Pablo. The album was preceded with promotional singles such as Facts, Real Friends, No More Parties in LA, and 30 Hours as part of the GOOD Fridays giveaway. The album premiered at Madison Square Garden on Februas part of his "Yeezy Season 3" fashion show, in collaboration with Adidas. It was released on Februby GOOD Music, Roc-A-Fella Records, and Def Jam. The Life of Pablo is the seventh studio album by American hip hop recording artist Kanye West. Then she released the project on iTunes, Spotify and elsewhere it managed to rack up 166,000 sales in its first full week of release.Kanye West (also exec.), Noah Goldstein (also exec.), Rick Rubin (also exec.), Andrew Dawson, Anthony Kilhoffer, Allen Ritter, Benji B, Boi- Ida, Cashmere Cat, Chance the Rapper, Charlie Handsome, Charlie Heat, etc. Rihanna, for instance, earned a big payday when Samsung bought a million copies of her latest album, Anti, as part of a promotion to give away to fans. Limited-time exclusives help boost exposure for a specific platform, so companies are willing to pay handsomely for that attention. Read more: More is always more on Kanye West’s sprawling The Life of Pabloįor high-profile artists like West, the best release strategy may reside somewhere between a full-on exclusive and a broad release. More than half a million users have stolen the album online, says copyright blog Torrentfreak, calling it a “ piracy craze.” Kayne’s Tidal exclusive flips that logic on its head, and he’s paying mightily for it. Make it easier to pay for music, the thinking goes, and most people will gladly comply. But on the flip side, making music available on a plethora of platforms is now, finally, a central tenet of the music industry’s fight against illegal downloading. Tidal rode the Pablo wave to become the most popular offering in Apple’s App Store shortly after the album was released. There’s some reason to think Kanye’s bet will pay off.
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